Tools & Processes

GEO Audit

A structured assessment of how well a brand is optimized for generative engines, spanning technical, content, off-site, and Share of Model signals.

A GEO Audit is a systematic evaluation of how prepared a brand is to be discovered and cited by generative AI engines. A thorough GEO audit covers four layers: technical GEO (crawler access, JavaScript rendering, server-rendered content, structured data, and discovery files), content and entity signals, off-site authority, and Share of Model measurement.

The technical layer is foundational because most LLM crawlers do not execute JavaScript. If critical content is injected client-side, AI crawlers see an empty page, so server-side rendering and SEO fundamentals are prerequisites. The audit then scores content quality, entity consistency, off-site citations, and finally how often the brand actually appears across AI models.

A repeatable GEO audit, run quarterly with lighter monthly checks and frequent Share of Model sampling, turns AI visibility from guesswork into a measurable, improvable process.

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AEO Vision Content Team

Insights on AI search visibility, answer engine optimization, and brand discovery across ChatGPT, Perplexity, Gemini, Claude, and Google AI Mode.

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